From Immediate Impact to Sustained Growth

Kevin and Michelle Burgess were looking for a new website to increase their estate sales business here in Austin. They wanted a partner who could deliver a fast, effective site that attracts the right clients and drives calls-not just another pretty website that sits idle.

The Challenge

Their existing Wix website looked great on the surface, but it had a critical problem: Wix was hiding their most valuable information-estate sale listings and FAQs-behind iframes and JavaScript. Search and AI engines like Google and ChatGPT couldn't read it, which meant potential customers searching for estate sales in Austin never found them.

Their traffic was steady but modest. More importantly, they weren't showing up for the searches that actually mattered. The platform was actively working against their visibility.

The Solution

We rebuilt their complete website in just days, moving all their content into a structure search engines could actually read and index. Every page optimized for local search visibility, all important content structured to rank for the terms customers actually search.

No months of waiting, no endless revision cycles-just a professional site built to be found by search engines and convert visitors into clients.

The Results

Review of Local Victor left by Michelle Burgess from Burgess Estate Sales

The impact was immediate and sustained:

Website traffic tripled within the first month
Lead submissions more than doubled
Service calls tripled almost overnight and continued growing
Higher-quality clients finding them through search

Months later, the momentum hasn't slowed. The site continues attracting more qualified prospects month after month-not through paid advertising, but through organic search visibility and a conversion-focused experience.